Cookies
Use of cookies on our website
Our website uses cookies. A cookie is a small data file sent from our website and is stored on your computer.
By using cookies you help us improve the functionality of our website. They are an important tool for us to optimize the user experience. We use Google Analytics and Hotjar. These do not send or contain any personal information and will be automatically loaded, unless you block all cookies in your browser settings.
We also use cookies for marketing purposes. These cookies are placed on our website by Facebook. These cookies "connect" your profile on these platforms to your visit on our website. This way we can serve you relevant content and ads on these platforms and other websites that use Facebook as a tool for ads.
You can choose to opt in to non-essential cookies on our website. By doing this cookies used for advertisement (Facebook) will not be loaded onto your device.
If you want to opt out of cookies entirely you can do this in your browser settings. We can not guarantee full functionality on our website if you choose not to accept cookies.
Types of cookies
We use four different types of cookies on our website.
Strictly necessary cookies
These cookies a strictly necessary for the website to work properly. Without these cookies we cannot guarantee that you will be able to navigate around the website, search or other services.
Functionality cookies
These cookies remembers choices you make on our website to improve your experience.
Performance cookies
These are cookies that allows us to understand how our visitors use and interact with our website. We use this information to help us improve our website so we can offer you a best possible user experience. These cookies are not tied directly to any personal information about you. We have enabled anonymization of you IP-address in all our performance cookies, which are placed on our website by Google Analytics.
Targeting/advertising cookies
These cookies are used to show you adverts that are relevant to you on other websites that you may visit. They are placed on our website by third party advertising networks (Facebook) on our behalf and with our permission. By accepting these cookies you accept the trade of information between us and third parties.
Consent to our usage of cookies
We have added a cookie banner allowing you disable cookies related to advertising.
Manage or opt out of using cookies
If you wish to manage or opt out of using cookies, you can do so by setting you browser to not accept certain or all cookies. For how to do this, please see your browser’s help information or visit aboutcookies.org. If you choose to do so we cannot guarantee that our website will work properly, and we cannot be held responsible for any errors you may experience.
Update your cookie consent
If you wish to update your consent, please delete all cookies related to this site in your browser settings and reload the page. Choose the new cookie consent you wish to use when the page reloads and you are presented with the cookie popup.
We use these cookies for the following purposes on our website:
_fbp
Connected to Facebook. Used to how relevant advertisements to users who have visited our website when they are on Facebook or on a digital platform powered by Facebook Advertising. In other words: Enables us to run targeting and re-marketing campaigns.
Expiration time: 3 months.
fr
Connected to Facebook. Used to how relevant advertisements to users who have visited our website when they are on Facebook or on a digital platform powered by Facebook Advertising. In other words: Enables us to run targeting and re-marketing campaigns.
Expiration time: 3 months.
_ga
Connected to Google Analytics. Used to distinguish between different users, so we can track new, unique and returning visitors.
Expiration time: 2 years.
_gat_gtag_UA_107835510_17
Connected to Google Analytics. Used to throttle request rate.
Expiration time: 1 minute.
_gid
Connected to Google Analytics. Used to distinguish between different users, so we can track new, unique and returning visitors.
Expiration time: 24 hours.
_hjIncludedInSample
Connected to Hotjar. Used to track progression through the sign up process so we can optimize this for a better user experience. Does not send or contain any personal data we have access to.
_hjid
Connected to Hotjar. Used to track progression through the sign up process so we can optimize this for a better user experience. Does not send or contain any personal data we have access to.
instapage-variant-20154150
Connected to Instapage. Used to track which variant of the page you are visiting. This enables us to split test different versions. Does not send or contain any personal data we have access to.
ip-cookie-bar20154150
Used to track your response to the cookie banner at the bottom of the page.
A final word
We try as best as we can to keep everything up to date and fairly understandable. But this cookie-thing can be pretty confusing, not just for you but for us as well. Therefore we would really appreciate if you let us know about any misinformation or missing cookie information by sending us and email to the address in the footer if you find anything.
