The DealerKnows Summer Camp isn’t just about learning. It’s about camaraderie, having fun with your peers, and building a network to last your whole career. Your team captain may lead you in archery, tug of war, canoeing, kickball, and more. If sports isn’t your gig, there will be other fun activities. Camp is about getting dirty, and they’ll be right in the mud with you. Your team captains will have your back during camp and for many years to come (just be nice to them).
During the last learning sessions of camp, your counselor will give their own presentation incorporating the material that was shared by the speakers. More importantly, they will help you create an action plan to bring back to your dealership that puts your time learning in camp into motion. While DealerKnows want you to have a lot of fun, we want to ensure every camper gets a payoff from the time, energy, and financial resources they dedicate to camp. We hope this plants the seed of learning for many years to come.
The camp counselor is one of the many ways DealerKnows wants to turn learning on its ear. Mentors are extremely hard to come by in retail automotive, so it’s yet another problem that DealerKnows is trying to solve. We want to do our part to minimize the culture of dictatorship, selfishness, and ego that has prevented many good people from flourishing in one of the most generous businesses still around. We want to continue fostering a spirit of teamwork with a leader who has participated in all the rodeos knows all the shortcuts, has walked the path a thousand times, and understands how it all fits together. That person will be your counselor.